000 02373cam a22003978i 4500
001 22213954
003 OSt
005 20240117070319.0
008 210902s2022 nyu b 001 0 eng
010 _a 2021043635
020 _a9781032145426
_q(hardback)
020 _a9781032145402
_q(paperback)
020 _z9781003239857
_q(ebook)
020 _z9781032209319
_q(ebook other)
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
050 0 0 _aHD30.22
_b.P62 2022
082 0 0 _a338.5024/658
_223
100 1 _aPng, Ivan
_d1957-
_9109377
245 1 0 _aManagerial economics /
_cIvan Png.
250 _a6th ed.
263 _a2201
264 1 _aNew York :
_bRoutledge,
_c2022
300 _axv, 322 p. :
_bill. ;
_c24 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aRevised edition of the author's Managerial economics, 2016.
504 _aIncludes bibliographical references and index.
520 _a"Now in its sixth edition, Ivan Png's Managerial Economics has been extensively revised with an introductory chapter emphasizing decision-making and behavioral biases, intensive application to current business and economic issues including technology, globalization, and pandemics, a closing chapter highlighting business responses to climate change, as well as a streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications. The new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management. Truly useful economics for managers. In the words of one professor, "I can use your book for serious conversation with adult students.""--
_cProvided by publisher.
650 0 _aManagerial economics.
_910722
776 0 8 _iOnline version:
_aPng, Ivan.
_tManagerial economics
_bSixth.
_dNew York, NY : Routledge, 2022
_z9781003239857
_w(DLC) 2021043636
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c38854
_d38854