000			00601nam a22001817a 4500
008			241217b |||||||| |||| 00| 0 eng d
020			_a9781292314969
050			_aHD 69. B7 _b.K45 2020
100			_aKeller, Kevin Lane. _9114029
245			_aStrategic brand management : _bbuilding, measuring, and managing brand equity/ _cKevin Lane Keller.
250			_a5th ed. _bGlobal edition
260			_aLondon : _bPearson , _c2020.
300			_a621 p. : _bill. ; _c28cm.
500			_aIncludes indexes.
650			_aBrand management. _974130
700			_aSwaminathan, Vanitha. _9114030
942			_2lcc _cBK
999			_c40003 _d40003