000			00468nam a22001697a 4500
008			241217b |||||||| |||| 00| 0 eng d
020			_a9781292425191
050			_aHD 9980.5 _b.W57 2023
100			_aWirtz, Jochen _9114064
245			_aEssential of services marketing/ _cJochen Wirtz
250			_a4th ed.
260			_aLondon : _bPearson , _c2023.
300			_a649 p. : _bill. ; _c28cm.
500			_aIncludes indexes.
650			_aMarketing.
942			_2lcc _cBK
999			_c40015 _d40015