| 000 | 01068cam a22003374a 4500 | ||
|---|---|---|---|
| 999 |
_c4255 _d4255 |
||
| 001 | 13772735 | ||
| 005 | 20230312142749.0 | ||
| 008 | 041104s2006 njua b 001 0 eng | ||
| 010 | _a 2004062486 | ||
| 020 | _a978-81-203-3032-0 | ||
| 050 | 0 | 0 |
_aHF 5415.1265 _b.S77 2006 |
| 100 | 1 |
_aStrauss, Judy _92801 _eauthor |
|
| 245 | 1 | 0 |
_aE-marketing / _cJudy Strauss |
| 250 | _a4th ed. | ||
| 260 |
_aNew Jersey: _bPrentice Hall of India, _c2006 |
||
| 300 |
_axxiii, 456 p.: _bill.; _c24 cm. |
||
| 504 | _aIncludes appendix, references and index | ||
| 650 | 0 |
_aE-marketing _92802 |
|
| 650 | 0 |
_aStrategic e-marketing _976872 |
|
| 650 | 0 |
_aE-marketing plan _976873 |
|
| 650 | 0 |
_aE- marketing environment _976874 |
|
| 650 | 0 |
_aMarketing knowledge _976876 |
|
| 650 | 0 |
_aConsumer behaviour _971132 |
|
| 650 | 0 |
_amarket segment _976782 |
|
| 650 | 0 |
_aE- Marketing management _976877 |
|
| 650 | 0 |
_aE -Marketing communication _976878 |
|
| 700 | 1 |
_aAnsary, Adel I. _92803 _e author |
|
| 700 | 1 |
_aFrost, Raymond _92804 _e author |
|
| 856 | _awww.phindia.com | ||
| 942 |
_2lcc _cBK |
||