000 | 00959pam a22003254a 4500 | ||
---|---|---|---|
999 |
_c9008 _d9008 |
||
001 | 6016793 | ||
008 | 200825b ||||| |||| 00| 0 eng d | ||
010 | _a 2005029392 | ||
020 | _a978-81-203-3293-5 | ||
050 | 0 | 0 |
_aHF 5415.32 _b.S35 2007 |
100 | 1 |
_aSolomon, Michael R. _911177 |
|
245 | 1 | 0 |
_aConsumer behavior : _bBuying, having and being / _cMichael, R Solomon |
250 | _a7th ed. | ||
260 |
_aNew Jersey: _b Prentice Hall, _c2007 |
||
300 |
_axviii, 654 p. : _b ill. ; _c27 cm. |
||
521 | _aInclude indexes | ||
650 | 0 |
_aConsumer behavior _93061 |
|
650 | 0 |
_aMarketing _977156 |
|
650 | 0 |
_aConsumer motivation _976020 |
|
650 | 0 |
_aConsumer learning _976648 |
|
650 | 0 |
_aCommunication _977157 |
|
650 | 0 |
_aConsumer culture _976650 |
|
650 | 0 |
_aAttitudes _994524 |
|
650 | 0 |
_aMotivation _994525 |
|
650 | 0 |
_aRules _970675 |
|
650 | 0 |
_aBuying _966886 |
|
650 | 0 |
_aDisposing _977819 |
|
856 | _awww.phindia.com | ||
942 |
_2lcc _cBK |