Marketing : concepts and strategies / William M. Pride and O.C. Ferrell

By:

Pride, William M

Contributor(s):

Ferrell, O. C

Material type:

TextPublication details: Boston : Houghton Mifflin Company, 2006Edition: Library edDescription: xxiv, (various pagination) : col. ill. ,charts, graphs and map ; 28 cmISBN:

0-618-47445-5

Subject(s):

LOC classification:

HF 5415 .P75 2006

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P75 2006 (Browse shelf(Opens below))	C.3	Available	169729
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P75 2000 (Browse shelf(Opens below))	C.1	Available	6199
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P75 2000 (Browse shelf(Opens below))	C.2	Available	6200

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Includes bibliographical references and indexes

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