The University of Dodoma Library Catalog

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1. Strategic marketing management : text and cases / O.C. Ferrell, George H. Lucas and David Luck

by Ferrell, O. C | Lucas, George H [Joint author] | Luck, David Johnston [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati : College Division, South-Western Publishing Company, 1994Availability: Items available for loan: Library, College of Business Studies and Law (CBSL) [Call number: HF 5415.13 .F469 1994] (1).

2. Business : a changing world / O.C. Ferrell and Geoffrey Hirt

by Ferrell, O. C | Hirt, Geoffrey A [Joint author].

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, 2000Online access: Click here to access online Availability: Items available for loan: Library, College of Business Studies and Law (CBSL) [Call number: HF 1008 .F47 2000] (1).

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