Strategic marketing management : text and cases / O.C. Ferrell, George H. Lucas and David Luck

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TextPublication details: Cincinnati : College Division, South-Western Publishing Company, 1994Description: xv, 404 p.: col. ill. ; 24 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Business, Economics and Law Library Collection General Collection		Non-fiction		HF 5415.13 .F47 1994 (Browse shelf(Opens below))				C.1	Not For Loan			6927

Includes bibliographical references and index

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