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	1.	No cover image available The romance division : a different side of IBM / Cornelius E. DeLoca, Samuel Jay Kalow by DeLoca, Cornelius E Kalow, Samuel Jay Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Wyckoff, New Jersey: D & K Book Company, Inc., 1991 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HD 9801 .U544 I57 1991. Place hold Add to cart (remove)
	2.	Creating customer evangelists: how loyal customers become a volunteer sales force / Ben McConnell and Jackie Huba by McConnell, Ben Huba, Jackie Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago: Dearborn Trade Publishing, 2002 Online access: Publisher description Contributor biographical information Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.5 .M1834 2003. Lists: informatics2. Place hold Add to cart (remove)
	3.	Managing imitation strategies : how later entrants seize markets from pioneers / Steven P. Schnaars. by Schnaars, Steven P Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Free Press, 1994 Online access: Table of contents only Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415 .S34 1994. Place hold Add to cart (remove)
	4.	Marketing myths that are killing business: the cure for death wish marketing / Kevin J. Clancy and Robert S. Shulman. by Clancy, Kevin J Shulman, Robert S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill, Inc., 1994 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415 .C53 1994. Place hold Add to cart (remove)
	5.	Digital Darwinism : 7 breakthrough business strategies for surviving in the cutthroat Web economy / Evan I. Schwartz by Schwartz, Evan I Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Broadway Books, 1999 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.1265 .S39 1999. Place hold Add to cart (remove)
	6.	Market driven strategy : processes for creating value / George S. Day by Day, George S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Free Press, 1990 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.13 .D39 1990. Place hold Add to cart (remove)
	7.	Successful direct marketing methods / Bob Stone. by Stone, Bob, 1918-2007 Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Chicago: NTC Business Books, 1994 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.126 .S76 1994. Place hold Add to cart (remove)
	8.	Statistical modeling and analysis for database marketing : effective techniques for mining big data / Bruce Ratner. by Ratner, Bruce Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boca Raton: Chapman & Hall/CRC, 2003 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.126 .R38 2003. Place hold Add to cart (remove)
	9.	Rethinking business to business marketing / Sherlock Paul by Sherlock, Paul Peters, Tom Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: The Free Press, 1991; Toronto: Colllier Macmillan Canada, 1991; New York: Maxwell Macmillan International, 1991 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.13 .S52 1991. Place hold Add to cart (remove)
	10.	Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak by Seybold, Patricia B Marshak, Ronni T Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: Times business, 1998 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .S49 1998. Place hold Add to cart (remove)
	11.	Leveraging the corporate brand / James R. Gregory and Jack G. Wiechmann by Gregory, James R Wiechmann, Jack G Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago: NTC Business Books, 1997 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.13 .G74 1997. Place hold Add to cart (remove)
	12.	The market driven organization: understanding, attracting, and keeping valuable customers / George S. Day by Day, George S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: The Free Press, 1999 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.13 .D39 1999. Place hold Add to cart (remove)
	13.	Creating the virtual store : taking your web site from browsing to buying / by Yesil, Magdalena Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: John Wiley & Sons, Inc., 1997 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5429 .Y47 1997. Place hold Add to cart (remove)
	14.	Marketing 2000 and beyond / William Lazer ...[et al] by LaBarbera, Priscilla MacLachlan, James M Smith, Allen E Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago: American Marketing Association, 1990 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.13 .M37 1990. Place hold Add to cart (remove)
	15.	The Marketing information revolution / Robert C. Blattberg, Rashi Glazer, John D.C. Li [Ed.] by Blattberg, Robert C Glazer, Rashi Little, John D.C Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston: Harvard Business School Press, 1994 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.125 .M37 1994. Place hold Add to cart (remove)
	16.	Data mining techniques : for marketing, sales, and customer support/ Michael J.A. Berry, Gordon Linoff by Michael J.A Linoff, Gordon Material type: Text; Format: print ; Literary form: Not fiction Publication details: New york: John Wiley&Sons, 1997 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.125.B47 1997. Place hold Add to cart (remove)
	17.	Optimal database marketing: strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake. by Drozdenko, Ronald G Drake, Perry D Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: SAGE Publications, 2002 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.126 .D76 2002. Place hold Add to cart (remove)
	18.	Net gain: expanding markets through virtual communities / John Hagel III and Arthur G. Armstrong by Hagel III, John Armstrong, Arthur G Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston: Harvard Business School Press, 1997 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.1265 .H34 1997. Place hold Add to cart (remove)
	19.	Opening digital markets: battle plans and business strategies for Internet commerce / Walid, Mougayar by Mougayar, Walid, 1959- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill, 1998 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5548.32 .M64 1998. Place hold Add to cart (remove)
	20.	B2B: how to build a profitable e-commerce strategy / Michael J. Cunningham. by Cunningham, Michael J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge: Perseus Publishing, 2001 Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5548.32 .C85 2001. Place hold Add to cart (remove)

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Your search returned 39 results.