Marketing encyclopedia : issues and trends shaping the future / Jeffrey Heilbrunn( editor)
Material type:
TextPublication details: Chicago : American Marketing Association ; 1995Description: x, 348 p. : ill. ; 24 cmISBN: - 0844235938
- HF5415 .M2982 1995
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Business, Economics and Law Library Collection General Collection | HF5415 .M2982 1995 (Browse shelf(Opens below)) | Available | 624 |
Includes index
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