Keeping customers for life /

Cannie, Joan Koob

Keeping customers for life / Joan Koob Cannie - New York: American Management Association, 1991 - vi, 259 p.: ill.; 26 cm.

Includes index

0-8144-5008-3


Customer services
Customer care
Consumer satisfaction
Emloyee motivations
Empowerment
Internal evaluation
Consumer behaviour
Staff training

HF 5415.5 / .C36 1991
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