Consumer behavior: (Record no. 31260)

MARC details
000 -LEADER
fixed length control field 01145cam a2200325 a 4500
001 - CONTROL NUMBER
control field 13055125
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230313095030.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030113s2004 maua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007236020
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.33
Item number .H39 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/342/0973
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
9 (RLIN) 77348
245 10 - TITLE STATEMENT
Title Consumer behavior:
Remainder of title building marketing strategy /
Statement of responsibility, etc Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill /Irwin,
Date of publication, distribution, etc 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 775 p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes references name index and subject index
538 ## - SYSTEM DETAILS NOTE
System details note System requirements for accompying CD ROM.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States
9 (RLIN) 3061
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market surveys
Geographic subdivision United States
9 (RLIN) 16607
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States
Form subdivision Case studies
9 (RLIN) 77350
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Buyer behavior
9 (RLIN) 72454
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market analysis
9 (RLIN) 77351
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Variations
9 (RLIN) 77352
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element marketing
9 (RLIN) 77370
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J.
Relator term Joint author
9 (RLIN) 77371
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A.
Relator term Joint author
9 (RLIN) 77372
856 ## - ELECTRONIC LOCATION AND ACCESS
Host name www.mhhe.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 28/06/2019   HF5415.33.H39 2000 1837555 28/06/2019 C.1 28/06/2019 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 11/07/2019   HF5415.33.H39 2000 1837741 11/07/2019 C. 2 11/07/2019 Books
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