Industrial marketing / (Record no. 31507)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00686nam a22002297a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191212b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978 019567794 2 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0 19567794 3 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1263 |
| Item number | .G46 2006 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ghosh, P. K. |
| 9 (RLIN) | 78499 |
| 245 ## - TITLE STATEMENT | |
| Title | Industrial marketing / |
| Statement of responsibility, etc | P. K. Ghosh |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxford : |
| Name of publisher, distributor, etc | Oxford University Press, |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 568 p.: |
| Other physical details | ill. graphs ; |
| Dimensions | 21 cm. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Selling |
| 9 (RLIN) | 78500 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer satisfaction |
| 9 (RLIN) | 78501 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Loyalty |
| 9 (RLIN) | 78502 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Retention |
| 9 (RLIN) | 68135 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 9 (RLIN) | 78503 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Industrial products |
| 9 (RLIN) | 78504 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Not For Loan | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | Special Reserve | 12/12/2019 | Donation | HF 5415.1263 .G46 2006 | 1838056 | 12/12/2019 | C.1 | 12/12/2019 | Books | ||||
| Library of Congress Classification | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | General Collection | 12/12/2019 | Donation | HF 5415.1263 .G46 2006 | 1838057 | 12/12/2019 | C.2 | 12/12/2019 | Books |