Principles of marketing / (Record no. 36224)

MARC details
000 -LEADER
fixed length control field 00685cam a22002298i 4500
001 - CONTROL NUMBER
control field 20950559
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241206082408.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190426s2019 nyu b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292-34132
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1292341130
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K68 2021
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 13283
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong and Mark O.Opresnik.
250 ## - EDITION STATEMENT
Edition statement 18th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc England:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2021
300 ## - PHYSICAL DESCRIPTION
Extent 728p.,
Other physical details ill,:
Dimensions 27cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 97358
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
9 (RLIN) 97363
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Opresnik, Mark O
9 (RLIN) 97364
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Not For Loan Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection Special Reserve 20/01/2022 Purchase   HF5415.K68 2021 18429961 20/01/2022 C.1 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429962 20/01/2022 C.2 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429963 20/01/2022 C.3 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429964 20/01/2022 C.4 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429965 20/01/2022 C.5 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429966 20/01/2022 C.6 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429967 20/01/2022 C.7 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429968 20/01/2022 C.8 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429969 20/01/2022 C.9 20/01/2022 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection General Collection 20/01/2022 Purchase   HF5415.K68 2021 18429970 20/01/2022 C.10 20/01/2022 Books
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