Retail marketing managemant: (Record no. 39738)

MARC details
000 -LEADER
fixed length control field 00581nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241122b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273758747
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13
Item number .G67 2015
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gowerek, Helen
9 (RLIN) 113356
245 ## - TITLE STATEMENT
Title Retail marketing managemant:
Remainder of title principles and practice:
Statement of responsibility, etc Helen Gowerek and Peter McGoldrick
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc England:
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2015
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 350 p. :
Other physical details ill. ;
Dimensions 26 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
9 (RLIN) 63657
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element retail trade
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McGoldrick, Peter
9 (RLIN) 113357
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Not For Loan Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection Postgraduate 22/11/2024 Purchase   HF 5415.13.G67 2015 177476 22/11/2024 C.1 22/11/2024 Books
    Library of Congress Classification     Non-fiction Business, Economics and Law Library Collection Business, Economics and Law Library Collection Postgraduate 22/11/2024 Purchase   HF 5415.13.G67 2015 177478 22/11/2024 C.2 22/11/2024 Books
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