E-marketing / (Record no. 4255)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01068cam a22003374a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13772735 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230312142749.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 041104s2006 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004062486 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-203-3032-0 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | .S77 2006 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Strauss, Judy |
| 9 (RLIN) | 2801 |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | E-marketing / |
| Statement of responsibility, etc | Judy Strauss |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey: |
| Name of publisher, distributor, etc | Prentice Hall of India, |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 456 p.: |
| Other physical details | ill.; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes appendix, references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E-marketing |
| 9 (RLIN) | 2802 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic e-marketing |
| 9 (RLIN) | 76872 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E-marketing plan |
| 9 (RLIN) | 76873 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E- marketing environment |
| 9 (RLIN) | 76874 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing knowledge |
| 9 (RLIN) | 76876 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behaviour |
| 9 (RLIN) | 71132 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | market segment |
| 9 (RLIN) | 76782 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E- Marketing management |
| 9 (RLIN) | 76877 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | E -Marketing communication |
| 9 (RLIN) | 76878 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ansary, Adel I. |
| 9 (RLIN) | 2803 |
| Relator term | author |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Frost, Raymond |
| 9 (RLIN) | 2804 |
| Relator term | author |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.phindia.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | General Collection | 05/06/2015 | HF 5415.1265 .S77 2006 | 2549 | 05/06/2015 | C.1 | 05/06/2015 | Books | |||||
| Library of Congress Classification | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | General Collection | 05/06/2015 | HF 5415.1265 .S77 2006 | 2550 | 05/06/2015 | C.2 | 05/06/2015 | Books | |||||
| Library of Congress Classification | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | General Collection | 05/06/2015 | HF 5415.1265 .S77 2006 | 2551 | 05/06/2015 | C.3 | 05/06/2015 | Books | |||||
| Library of Congress Classification | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | General Collection | 10/08/2015 | HF 5415.1265 .S77 2006 | 15842 | 10/08/2015 | C.4 | 10/08/2015 | Books |