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The influence of brand name on consumers buying decision : a case of mobile phone in Dodoma municipality. Mwanaidi Shafii

By: Material type: TextTextPublication details: Dodoma The University Of Dodoma 2014Description: xiii, 85p.: ill. 30cmLOC classification:
  • DIS HF 5415.3 .S53, 2014
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Includes bibliographical references

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