Advertising media planning : a brand management approach / Larry D. Kelley and Donald W. Jugenheimer.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 978-81-203-2529-6
- HF 5826.5 .K45 2004
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Business, Economics and Law Library Collection General Collection | Non-fiction | HF 5826.5 .K45 2004 (Browse shelf(Opens below)) | C.2 | Available | 1841705 |
Browsing Business, Economics and Law Library Collection shelves, Shelving location: General Collection, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5823 .W45 2006 Advertising: | HF5825 .J49 2005 Creative strategy in advertising/ | HF5825 .J49 2005 Creative strategy in advertising/ | HF 5826.5 .K45 2004 Advertising media planning : | HF5826.5 .K45 2004 Advertising media planning : | HF5826.5 .K45 2004 Advertising media planning : | HF 5826.5 .M37 2006 Marketing |
Includes index.
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