Marketing : creating value for customers / Gilbert A. Churchill and J. Paul Peter
By: Churchill, Gilbert A
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Contributor(s): Peter, J. Paul [Joint author]
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Material type: 






















Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Library, Collection of Business Studies and Law General Collection | Non-fiction | HF 5415 .C52 1998 (Browse shelf) | C.1 | Available | 6929 |
Includes bibliographical references and indexes
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