Marketing research essentials / Carl McDaniel and Roger Gates
Material type: TextPublication details: New Jersey : J. Wiley 2004Edition: 4th edDescription: xxv, (various paging) : ill. ; 25 cmISBN:- 0471448451
- HF5415.2 .M33 2004
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books | Business, Economics and Law Library Collection General Collection | Non-fiction | HF5415.2 .M33 2004 (Browse shelf(Opens below)) | C.2 | Available | 11267 | ||
Books | Business, Economics and Law Library Collection General Collection | Non-fiction | HF5415.2 .M33 2004 (Browse shelf(Opens below)) | C.3 | Available | 167743 |
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HF 5415.2 .F86 2007 Fundamentals of marketing research: Naresh Malhotra [Ed.] | HF 5415.2 .H35 2006 Marketing research: within a changing information environment/ | HF 5415.2 .H35 2006 Marketing research: within a changing information environment/ | HF5415.2 .M33 2004 Marketing research essentials / | HF5415.2 .M33 2004 Marketing research essentials / | HF5415.2.M35 1999 Marketing research : | HF5415.2 .M36 2007 Marketing research : |
Includes index
System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.
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