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Essentials of marketing / E. Jerome McCarthy and William D. Perreault

By: Contributor(s): Material type: TextTextPublication details: Boston : Irwin, 1991Edition: 5th edDescription: xvii, 526 p. : ill. ; 27 cmISBN:
  • 0256093237
Subject(s): LOC classification:
  • HF 5415 .M33 1991
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415.M33 1991 (Browse shelf(Opens below)) C.1 Available 3856
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415.M33 1991 (Browse shelf(Opens below)) C.2 Available 174659

Includes indexes

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