The University of Dodoma Library Catalog

Your search returned 21 results.

|
1. Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer and John F. Tanner

by Dwyer, F. Robert | Tanner, John F [Joint author].

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2006Online access: Click here to access online Availability: Items available for loan: Library Collection of Informatics and Virtual Education [Call number: HF5415 .D92 2006] (1), Library, Collection of Business Studies and Law [Call number: HF 5415 .D92 2006] (4), Library, Collection of Education [Call number: HF 5415 .D93 2006] (1).

2. Basic marketing : a global-managerial approach/ William D. Perreault and E. Jerome McCarthy

by PERREAULT, William D | McCarthy, E. Jerome [Joint author].

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2002Online access: Click here to access online Availability: Items available for loan: Library Collection of Informatics and Virtual Education [Call number: HF5415.13 .M369 2002] (1), Library, Collection of Business Studies and Law [Call number: HF 5415.13 .M369 2002] (2). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415.13 .M369 2002] (1).

3. International marketing / Vern Terpstra and Ravi Sarathy

by Terpstra, Vern | Sarathy, Ravi [Joint author].

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, 2000Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 1416 .T48 2000] (4).

4. Marketing : the core / Roger A. Kerin, Steven W. Hartley and William Rudelius

by KERIN, Roger A | Hartley, Steven William [Joint author] | Rudelius, William [Joint author].

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2007Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .K452 2007] (7). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415 .K452 2007] (1).

5. Marketing / Henry Assael

by Assael, Henry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Forth Worth : Dryden Press, 1998Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .A747 1998] (1).

6. The portable MBA in marketing / Charles D. Schewe and Alexander Watson Hiam

by Schewe, Charles D | Hiam, Alexander Watson [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, 1998Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.13 .H47 1998] (1).

7. Marketing : creating value for customers / Gilbert A. Churchill and J. Paul Peter

by Churchill, Gilbert A | Peter, J. Paul [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw Hill, 1998Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .C52 1998] (1).

8. International marketing strategy : analysis, development and implementation / Chris Phillips, Isobel Doole and Robin Lowe

by Phillips, Chris | Doole, Isobel [Joint author] | Lowe, Robin [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 1994Online access: Click here to access online Availability: No items available

9. Import/export : a guide to growth, profits, and market share / Howard R. Goldsmith

by Goldsmith, Howard R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Prentice Hall, 1989Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 1416.5 .G65 1989] (1).

10. Marketing / Roger A. Kerin ... [et al.]

by Kerin, Roger A.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2003Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2007] (6). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2002] (1).

11. Marketing : best practices / K. Douglas Hoffman ... [et al.]

by Hoffman, K. Douglas.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason : Thomson/South-Western, 2003Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2003] (2).

12. Basic marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy

by Perreault, William D | McCarthy, E. Jerome [Joint author].

Edition: 15th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2005Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.13 .M369 2005] (26). Lost (1).

13. Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson

by Kerin, Roger A | Peterson, Robert A, 1944- [Joint author].

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Pearson/Prentice Hall, 2004Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.135 .K47 2004] (2).

14. Business-to-business marketing / Ross Brennan, Louise Canning and Raymond McDowell

by Brennan, Ross | Canning, Louise [Jiont author] | McDowell, Raymond [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : SAGE Publications, 2007Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.1263 .B74 2007] (3).

15. Principles & practice of marketing / Jim Blythe

by Blythe, Jim.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Thomson, 2014Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .B48 2006] (2).

16. International e-business marketing / Richard Fletcher, Jim Bell and Rod McNaughton

by Fletcher, Richard | McNaughton, Rod [Joint author] | Bell, Jim [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Thomson, 2004Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5548.32 .F54 2004] (1). Checked out (1).

17. Marketing channels : a management view / Bert Rosenbloom

by Rosenbloom, Bert.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : The dryden Press, 1991Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.129 .R67 1991] (1).

18. International marketing / R. Srinivasan

by Srinivasan, R.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice - Hall of India, 2005Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 1416 .S33 2005] (3).

19. Core concepts of marketing / John Burnett

by Burnett, John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : John wiley & sons, 2001Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .B77 2001] (1).

20. Marketing essentials / Lois Schneider Farese, Grady Kimbrell and Carl A. Woloszyk

by Farese, Lois Schneider | Kimbrell, Grady [Joint author] | Woloszyk, Carl A [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Mc Graw Hill, 2003Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .F37 2003] (6).

© The University of Dodoma 2020