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Marketing: concepts and strategies/ Dibb, Sally ...[et al.]

By: Material type: TextTextPublication details: Boston : Houghton Mifflin, 1997Edition: 3rd edDescription: xxi, 842 p. : col. ; 26 cmISBN:
  • 0-395-79005-0
Subject(s): LOC classification:
  • HF 5415 .D53 1997
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415 .D53 1997 (Browse shelf(Opens below)) C.1 Available 1837429

Includes bibliographical references and indexies

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