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181.
The marketing edge making strategies work / Thomas V. Bonoma by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, 1985
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415 .B66 1985.

182.
Business-to-business marketing/ Ross Brennan(...et all) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: SAGE Publications, 2007
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF 5415 .B74 2007, ...

183.
Advertising media planning : a brand management approach / Larry D. Kelley and Donald W. Jugenheimer. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, c2004
Availability: No items available.

184.
Industrial marketing : analysis, planning and control / Robert R. Reeder, Edward G. Brierty and Betty H. Reeder by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice Hall of India, 1991
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF5415 .R44 1991, ... Not available: Business, Economics and Law Library Collection: Lost (1).

185.
Marketing / Eric N. Berkowitz ...[et al.] by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF 5415 .M37 2000, ... Items available for reference: Business, Economics and Law Library Collection: Not For Loan (2)Call number: HF 5415 .M37 2000, ...

186.
Fundamentals of marketing research / Scott M. Smith, Gerald S. Albaum. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sage publications. 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF5415.2 .S65 2005, ...

187.
Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi by Series: Irwin/McGraw-Hill series in operations and decision sciences
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill/Irwin, 2003
Other title:
  • Designing & managing the supply chain
Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (3)Call number: HF 5415.7 .S56 2003, ...

188.
Contemporary marketing research / Carl McDaniel and Roger Gates by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: West Publication company. 1996
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.2 .M33 1996.

189.
Marketing management/ Richard P. Bagozzi ...[et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall, 1998
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.13 .B34 1998.

190.
Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey: Prentice Hall. 2000
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.32 .S35 2000.

191.
Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1995
Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF5415.135 .K47 1995.

192.
Principles & practice of marketing / Jim Blythe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thomson, 2006
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF5415.B59 2006, ...

193.
Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall and Elnora W. Stuart. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2006
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.35 .S66 2006.

194.
Budgeting basics & beyond : a complete step-by-step guide for nonfinancial managers / Jae K. Shim and Joel G. Siegel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall. 1994
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HG4028.S55 1994.

195.
Strategic marketing for libraries : a handbook / Elizabeth J. Wood by Series: The Greenwood library management collection
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Greenwood Press, 1988
Availability: Items available for loan: Humanities and Socal Sciences Library Collection (1)Call number: Z716.3 .W66 1988.

196.
Promoting and marketing the library / Benedict A. Leerburger. by
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Hall, 1989
Availability: Items available for loan: Humanities and Socal Sciences Library Collection (1)Call number: Z716.3 .L43 1989.

197.
Marketing strategies: a contemporary approach/ Ashok Ranchhod (et all..) by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Prentice Hall, 2007
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF 5415 .R33 2004, ...

198.
Learning Aid for use with basic marketing: a global-managerial approach/ Kenneth B. Wong ... [et al.] by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF 5415.13 .W66 2005, ...

199.
Marketing / Sunder Narayanan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Primis, 2008
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5826.5.M37 2008.

200.
Basic marketing : a managerial approach / E. Jerome McCarthy, and Andrew A. Brogowicz by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood : Irwin, 1981
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.13 .M33 1981.

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