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21.
The complete guide to business and sales presentation / Malcolm Bird. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Van Nostrand Reinhold, c1990
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5438.8.P74 B57 1990.

22.
Digital Darwinism : 7 breakthrough business strategies for surviving in the cutthroat Web economy / Evan I. Schwartz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Broadway Books, 1999
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.1265 .S39 1999.

23.
The 22 immutable laws of marketing : violate them at your own risk / Al Ries and Jack Trout. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : HarperBusiness, c1993
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.R54 1993.

24.
Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Collier Macmillan, 1990
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.5 .Z45 1990.

25.
Discovering the soul of service : the nine drivers of sustainable business success / Leonard L. Berry by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Free Press, 1999
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.5 .B47 1999.

26.
The future ain't what it used to be : the 40 cultural trends transforming your job, your life, your world / Iconoculture, Inc. (Mary Meehan, Larry Samuel, Vickie Abrahamson). by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Riverhead Books, 1998
Availability: Items available for loan: Humanities and Socal Sciences Library Collection (1)Call number: HF5415.1 .F88 1998.

27.
New product success stories : lessons from leading innovators / [edited by] Robert J. Thomas. by Series: New directions in business
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : John Wiley, c1995
Availability: Items available for loan: Humanities and Socal Sciences Library Collection (1)Call number: HF5415 .N3917 1995.

28.
Market driven strategy : processes for creating value / George S. Day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Free Press, 1990
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.13 .D39 1990.

29.
What clients love: a field guide to growing your business / Harry Beckwith by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415 .B42 2003.

30.
The one to one future: building relationships one customer at a time / Don Peppers and Martha Rogers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Currency Doubleday, 1993
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.127 .P47 1993.

31.
The new conceptual selling: the most effective and proven method for face-to-face sales planning / Stephen E. Heiman and Diane Sanchez with Tad Tuleja. by
Edition: Revised and updated
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 1999
Online access:
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5438.25 .H45 1999.

32.
Bottom-up marketing Al Ries and Jack Trout by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York A plume Book 1989; McGraw-Hill ; c1989
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415 .R5437 1989.

33.
Rethinking business to business marketing / Sherlock Paul by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: The Free Press, 1991; Toronto: Colllier Macmillan Canada, 1991; New York: Maxwell Macmillan International, 1991
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.13 .S52 1991.

34.
Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Times business, 1998
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .S49 1998.

35.
The market driven organization: understanding, attracting, and keeping valuable customers / George S. Day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: The Free Press, 1999
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.13 .D39 1999.

36.
The new strategic selling: the unique sales system proven successful by the world's best companies / Robert B. Miller, Stephen E. Heiman and Tad Tuleja by
Edition: Revised and updated
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 1998
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5438.25 .M55 1998.

37.
The workflow imperative: building real world business solutions / Thomas M. Koulopoulos by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Van Nostrand Reinhold, 1995
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5548.K68 1995.

38.
The marketing plan / William A.Cohen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: John Wiley & Sons, Inc., 1995
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.13 .C64 1995.

39.
Creating the virtual store : taking your web site from browsing to buying / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: John Wiley & Sons, Inc., 1997
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5429 .Y47 1997.

40.
"Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands" Schmitt Bernd H. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; New York Free Press ; c1999
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.13.S343 1999.

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