Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy

By:

Perreault, William D

Contributor(s):

McCarthy, E. Jerome

Material type: Text

TextPublication details: Boston : McGraw-Hill, 2003Edition: 10th edDescription: (xl, various pagination] : col. ill., (charts and graphs) ; 28 cmISBN:

0 072464208
0 07119869 5

Subject(s): LOC classification:

HF 5415 .P47 2003

Online resources:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.1	Available	2555
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.2	Available	6161
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.3	Available	6162
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.4	Available	6163
Books	Business, Economics and Law Library Collection Special Reserve	Non-fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.5	Not For Loan	6164
Books	Business, Economics and Law Library Collection General Collection	Fiction	HF 5415 .P47 2003 (Browse shelf(Opens below))	C.6	Available	176734

Includes bibliographical references and indexes

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