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1.
Creating customer evangelists: how loyal customers become a volunteer sales force / Ben McConnell and Jackie Huba by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago: Dearborn Trade Publishing, 2002
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.5 .M1834 2003.
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2.
Customer relationship management : making hard decisions with soft numbers / Jon Anton. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, New Jersey: Prentice Hall, 1996
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.5 .A58 1996.

3.
The complete guide to customer service / Linda M. Lash. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Wiley, 1989
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.5 .L37 1989.

4.
Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Collier Macmillan, 1990
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.5 .Z45 1990.

5.
Discovering the soul of service : the nine drivers of sustainable business success / Leonard L. Berry by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Free Press, 1999
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.5 .B47 1999.

6.
The experience economy : work is theatre & every business a stage / B. Joseph Pine II & James H. Gilmore. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Harvard Business School Press, 1999
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.15 .P56 1999.

7.
Customer centered six Sigma : linking customers, process improvement, and financial results / Earl Naumann and Steven H. Hoisington by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Milwaukee, Wisconsin: ASQ Quality Press, 2001
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .N38 2001.

8.
What clients love: a field guide to growing your business / Harry Beckwith by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415 .B42 2003.

9.
The one to one future: building relationships one customer at a time / Don Peppers and Martha Rogers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Currency Doubleday, 1993
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.127 .P47 1993.

10.
Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Times business, 1998
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .S49 1998.

11.
The market driven organization: understanding, attracting, and keeping valuable customers / George S. Day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: The Free Press, 1999
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.13 .D39 1999.

12.
Total access: giving customers what they want in an anytime, anywhere world / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Harvard Business School Press, 2002
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .M38 2002.

13.
Creating the virtual store : taking your web site from browsing to buying / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: John Wiley & Sons, Inc., 1997
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5429 .Y47 1997.

14.
Data mining techniques : for marketing, sales, and customer support/ Michael J.A. Berry, Gordon Linoff by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New york: John Wiley&Sons, 1997
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.125.B47 1997.

15.
Sustaining knock your socks off service / Thomas K. Connellan and Ron Zemke. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Amacom, 1993
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.5 .C66 1993.

16.
Net gain: expanding markets through virtual communities / John Hagel III and Arthur G. Armstrong by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Harvard Business School Press, 1997
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.1265 .H34 1997.

17.
X-engineering the corporation : reinventing your business in the digital age / James Champy. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 2002
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HD 58.87 .53 2002.

18.
Building a chain of customers : linking business functions to create the world class company / Richard J. Schonberger. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: The free press, 1990
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HD 58.9 .S34 1990.

19.
Running an effective help desk : planning, implementing, marketing, automating, improving, outsourcing / Barbara Czegel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: John Wiley, 1994
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HD 9696 .C62C96 1994.

20.
Implementing quality with a customer focus / David N. Griffiths by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Quality Resources, 1990
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HD 9581 .A2G75 1990.

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