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1.
What clients love: a field guide to growing your business / Harry Beckwith by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Warner Books, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415 .B42 2003.

2.
International marketing communications / Tom Griffin by Series: marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 1993
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 1416 .G75 1993.

3.
Marketing / Dhruv Grewal and Michael Levy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, 2008
Availability: Items available for loan: Business, Economics and Law Library Collection (7)Call number: HF5415 .G675 2008, ... Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF5415.G74 2008.

4.
Advertising, promotion, and new media / Marla R. Stafford and Ronald J. Faber (Eds.) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: M.E. Sharpe, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF6146 .A38 2005, ... Informatics and Virtual Education Library Collection (2)Call number: HF6146.I58 A39 2005, ...

5.
Online customer care : Michael Cusack strategies for call center excellence / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Milwaukee, Wisconsin: ASQ Quality Press, 1998
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF 5415.5 .C83 1998.

6.
Please be ad-vised : a legal reference guide for the advertising executive / Douglas J. Wood. by
Edition: 6th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: KF1614 .W66 1995.

7.
Cases in advertising and communications management / Stephen A. Greyser & Robert J. Kopp by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, 1992
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5827 .G75 1991.

8.
Advertising management/ Rajeev Batra, John G. Myers and David A. Aaker by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Prentice Hall, 1996
Availability: Items available for loan: Business, Economics and Law Library Collection (4)Call number: HF5823 .B38 1996, ...

9.
Contemporary advertising/ William F. Arens, by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill Irwin, 2008
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF 5821 .A74 2008, ...

10.
Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (5)Call number: HF 5415 .P47 2003, ... Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF 5415 .P47 2003.

11.
Beyond disruption : changing the rules in the marketplace / Jean-Marie Dru by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, 2002
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5823 .D72 2002.

12.
Integrated marketing communication Advertising and promotion / Terence A. Shimp by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : Thomson/South-Western, 2007
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF5415.123 .S55 2007, ...

13.
Advertising media planning : a brand management approach / Larry D. Kelley and Donald W. Jugenheimer. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, c2008
Online access:
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF5826.5 .K45 2008, ...

14.
International marketing / Philip R. Cateora by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill/Irwin, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (9)Call number: HF1009.5 .C38 2005, ... Not available: Business, Economics and Law Library Collection: Lost (1).

15.
Advanced industrial economics / Stephen Martin. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford: Blackwell Publishers, 2002
Availability: Items available for reference: Education Library Collection: Not For Loan (2)Call number: H2326 .M34 2002, ...

16.
Social communication in advertising : persons, products & images of well-being / William Leiss, Stephen Kline, Sut Jhally by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Methuen. 1986
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5827 .L45 1986.

17.
Job hunter's sourcebook. by Series: Gale career information guide | Thomson Gale career information guide
Material type: Continuing resource Continuing resource; Format: print
Publication details: Detroit, Mich. : Gale Research, c1991-
Other title:
  • Job hunter's source book
  • JHS
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5382.75.U6 J63.

18.
Advertising and popular culture / Jib Fowles. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif: Sage Publications, 1996
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5805.F69 1996.

19.
Integrated marketing communications : a primer / Philip J. Kitchen and Patrick de Pelsmacker by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge Taylor &Francis Group, 2004
Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF5415.123.K58 2004. Not available: Business, Economics and Law Library Collection: Lost (2).

20.
The e-commerce arsenal : 12 technologies you need to prevail in the digital arena / Alexis D. Gutzman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: AMACOM, 2001
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5548.32 .G88 2001.

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