|
1.
|
Advertising management / Rajeev Batra, John G. Myers and David A. Aaker
by Batra, Rajeev | Myers, John G, 1933- [Joint author] | Aaker, David A [Joint author]. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall, 2007Availability: Items available for loan: Library Collection of Informatics and Virtual Education
[Call number: HF5823 .A13 1996]
(1), Library, Collection of Business Studies and Law
[Call number: HF 5813 .I53B38 2007]
(2).
|
|
2.
|
Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy
by Perreault, William D | McCarthy, E. Jerome [Joint author]. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, 2003Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 5415 .M378 2003]
(5).
|
|
3.
|
Essentials of marketing / E. Jerome McCarthy and William D. Perreault
by McCarthy, E. Jerome | Perreault, William D [Joint author]. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin, 1991Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 5415 .M378 1991]
(2).
|
|
4.
|
Essentials of marketing : a global managerial approach / William D. Perreault, Jr., E. Jerome McCarthy
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin/McGraw-Hill, 2000Availability: Items available for loan: Library, Collection of Education
[Call number: HF 5415 .M378 2000]
(2). Items available for reference: Library, Collection of Business Studies and Law
[Call number: HF5415 .M378 2000]
(1).
|
|
5.
|
Essentials of marketing : a global-managerial approach / E. Jerome McCarthy and William D. Perreault
by McCarthy, E. Jerome | Perreault, William D [Joint author]. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Burr Ridge : Irwin, 1994Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 5415 .M378 1994]
(1).
|
|
6.
|
Essentials of marketing / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Jr.
by McCarthy, E. Jerome (Edmund Jerome) | Shapiro, Stanley J | Perreault, William D. Edition: 3rd Canadian ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, c1991Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF5415 .M378 1991b]
(1).
|
|
7.
|
Basic marketing : a managerial approach / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Jr.
by McCarthy, E. Jerome (Edmund Jerome) | Shapiro, Stanley J | Perreault, William D. Edition: 5th Canadian ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, 1989Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF5415.13 .M369 1989]
(1).
|
|
8.
|
Basic marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy
by Perreault, William D | McCarthy, E. Jerome [Joint author]. Edition: 15th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, 2005Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 5415.13 .M369 2005]
(26). Lost (1).
|
|
9.
|
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome). Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2003Availability: No items available
|
|
10.
|
Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy
by Perreault, William D | McCarthy, E. Jerome [Joint author]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London : McGraw-Hill, 2003Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 1101 .P47 2003]
(5).
|
|
11.
|
Basic marketing : a global-managerial approach / Stanley J. Shapiro, William D. Perreault and E. Jerome Mc Cartahy
by Shapiro, Stanley J | Perreault, William D | McCartahy, E. Jerome. Edition: 8th Canadian ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Toronto : Irwin, 1996Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF 5415.13 .M369 1996]
(2).
|
|
12.
|
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.
by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D. Edition: 9th canadian ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, Ill. : Irwin, 1999Availability: Items available for loan: Library, Collection of Business Studies and Law
[Call number: HF5415.13 .M31 1999]
(1).
|